Resources
Facts, figures and resources of importance to in-house marketers.
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Here at QueryClick, we’re reinventing attribution. With the shakeup of the marketing landscape in the wake of the Coronavirus crisis, conversation around accurate attribution is more pertinent than ever. It’s safe to say that marketing spend is under heavier scrutiny...
In this article we cover the different areas of performance budgeting and how to instil the benefits of it within your organisation. What is performance budgeting for page speed? Performance budgeting sets maximum limits for...
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Blog
Good marketing attribution is essential to measuring campaign success. It’s fundamental to working out which of your marketing touchpoints are leading to customer conversions and driving return-on-investment (ROI). And yet, attributing accurately is one of the top challenges faced by marketer’s today. ...
Marketing attribution is the process by which companies try to figure out which marketing efforts are most effective in driving sales. But can it be done effectively, given the volume and complexity of data with which marketers are bombarded?...
Starting a new role is a daunting moment in anyone’s life but when that’s happening in the middle of a pandemic, it brings a whole host of other challenges… I’m the first new employee to...
Events
Join us at the only programmatic conference dedicated to tackling the industry’s most pressing challenges, where you will learn from 200+ leading European brands to build a winning programmatic strategy. Shape the future of your...
Join QueryClick CEO, Chris Liversidge, at Programmatic Pioneers’ upcoming Virtual Event Episode 2 and learn how you can adapt your future programmatic roadmap to ensure your business survives and thrives in these turbulent times.
Join us at our virtual expo and sign up for our Fireside Chat with QueryClick CEO Chris Liversidge on 11 November – more details tbc! https://www.themartechsummit.com/global-virtual-europe
Join Chris Liversidge at this event which is a mix of conference sessions and individual meetings.