Programmatic ADFraud Transparency Report
Marketing C-suite leaders share candid views on risks associated with programmatic AD fraud.
QueryClick surveyed over 150 marketing heads from UK brands with a revenue of over £100 million, and then brought both publishers and brands together at a roundtable, to uncover their concerns about programmatic ad fraud.
Astonishingly, 93% of brands believe that up to one-fifth of their ads are viewed by robots – and worse…
Own your marketing data & simplify your tech stack.
Have you read?
2024 has seen a surge in the evolution of AI–everything, from generative LLMs like ChatGPT and Copilot to full AI video and creative production, AI is everywhere. It has been...
This month, Google has officially announced the deprecation of the SiteLink Search Box feature. This means that the small search bar that used to appear below certain website search results...
If there’s one thing SEO experts are used to, it’s turbulence and uncertainty. With Google’s AI Overviews arriving in the UK, a US judge ruling that Google’s search monopoly is...