As marketers, we’ve relied on cookies as the trusted foundation for our analytics for decades. So, how do we transition to a new method of measurement – and can true cookie-free attribution really be achieved?
In this 20-minute fireside chat, QueryClick’s CEO, Chris Liversidge, Joe Kavvadias and Simon Tapson discuss:
- The main reason why cookies are flawed
- How to fix your 80% broken data
- Our unique patented technology – and how it completely replaces the cookie