Facebook and Google make up around 93% of all media spend in the UK. That’s a lot of money being spent on channels that most marketers struggle to see the true value of. So how can marketers take the guesswork out of these channels and begin to spend with confidence?
Join QueryClick’s CEO & Founder, Chris Liversidge, to discuss how to de-silo your data in these two channels and why attribution is the key to combating wasted media spend to drive growth.
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Hear from thought leaders, connect with senior marketers and tackle your biggest challenges at this In-Person Digital Marketing Masterclass. With snappy expert presentations and intimate roundtable discussions, this Masterclass is...
Successful digital marketing relies increasingly on having a well-executed data strategy. It facilitates informed decision-making, enhanced targeting, and personalisation in marketing messages, accurate performance measurement, and effective ROI analysis. And,...
It’s been 4 years since Google first announced it will be removing third-party cookies from Chrome. We’ve had multiple delays since then – but now the change is finally coming....