To Automate or Not to Automate: Are Smart Campaigns The Way Forward?
Join senior marketers from leading brands for an interactive virtual conference designed to showcase the latest tools, tech, and trends in search marketing. Update your knowledge, get ahead of your competition, and master search!
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Successful digital marketing relies increasingly on having a well-executed data strategy. It facilitates informed decision-making, enhanced targeting, and personalisation in marketing messages, accurate performance measurement, and effective ROI analysis. And,...
It’s been 4 years since Google first announced it will be removing third-party cookies from Chrome. We’ve had multiple delays since then – but now the change is finally coming....
The deadline to move to Google Analytics 4 is just around the corner. So, how can you get prepared to make the change, with minimal impact on your marketing measurement?...