Event

Retail & FMCG Masterclass

Why Black Friday is Destroying Growth For Retailers

For most retailers, Black Friday is the main event in the retail calendar. But with an ever-changing landscape to contend with, is Black Friday still as valuable as it once was?

Join QueryClick CEO, Chris Liversidge, as he discusses why Black Friday perhaps isn’t the holy grail that retail marketers think it is. Expect plenty of great actionable insights, including:

  • Where retailers are going wrong with Black Friday
  • How to actually drive value from it
  • Where to focus time, attention and budget instead to achieve growth

Join us at the event!

More events

See all events
  • Digital Marketing Workshop

    Hear from our Head of Digital Strategy, Scott Donnelly, at this Digital Expert Masterclass Workshop, an online workshop diving into everything SEO as we head into 2025! With AI-generated overviews,...

  • Manchester

    Digital Marketing Masterclass

    Hear from thought leaders, connect with senior marketers and tackle your biggest challenges at this In-Person Digital Marketing Masterclass. With snappy expert presentations and intimate roundtable discussions, this Masterclass is...

  • London

    Masterclassing Data Intelligence Dinner

    Successful digital marketing relies increasingly on having a well-executed data strategy. It facilitates informed decision-making, enhanced targeting, and personalisation in marketing messages, accurate performance measurement, and effective ROI analysis. And,...