The only programmatic conference dedicated to tackling the industry’s most pressing challenges, where you will learn from 200+ leading European brands to build a winning programmatic strategy.
Shape the future of your industry by joining the full programmatic ecosystem, including all the top brands, agencies, publishers and technology companies.
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Successful digital marketing relies increasingly on having a well-executed data strategy. It facilitates informed decision-making, enhanced targeting, and personalisation in marketing messages, accurate performance measurement, and effective ROI analysis. And,...
It’s been 4 years since Google first announced it will be removing third-party cookies from Chrome. We’ve had multiple delays since then – but now the change is finally coming....
The deadline to move to Google Analytics 4 is just around the corner. So, how can you get prepared to make the change, with minimal impact on your marketing measurement?...